For many Nigerian families, the upcoming festive season offers a welcome return to cherished traditions, as easing inflation significantly boosts their spending power. After two years of struggling with soaring prices, households are once again able to afford essential food items and festive gifts, signaling a period of economic respite.
Headline inflation in Nigeria has fallen for eight consecutive months, reaching its lowest point in over three years. This significant slowdown, with the rate now at 14.45 percent and food inflation at 11.08 percent, is providing much-needed relief for consumers and businesses alike. The current economic climate is a stark contrast to the immediate aftermath of President Tinubu’s economic reforms.
These reforms, which included the removal of fuel subsidies and the unification of the exchange rate, were designed to foster fiscal discipline and attract investment. However, they initially led to a sharp increase in the cost of living, forcing many families to scale back on holiday celebrations and essential purchases for two consecutive years.
Individuals like Yemisi Oduola, a sales representative and mother of three, are experiencing this change firsthand. “We couldn’t afford to buy a bag of rice during the festive season last year and in 2022, owing to surging prices,” she shared. “But this year, things are a bit better with food prices dropping. We already bought a 50kg bag of parboiled rice for the festive season, and we plan to give out gifts again.”
Similarly, Edward Elechi, a businessman and father of four, expressed his joy while shopping for gifts. He is now able to undertake his annual family reunion trip to Aba, a journey he had to forgo for the past two years. “We usually travel yearly to Aba to celebrate Christmas and New Year with our extended family, but we couldn’t do it in the last two years because things were hard. This year we are travelling for the festive season.”
Elechi highlighted the dramatic cost reduction for his travel expenses. “We needed over N500,000 to make our trip last year to the village, which I couldn’t afford and we had to cancel. Rice alone accounted for over N200,000 of the cost… But this year, with N104,000, I have already bought two bags for the trip,” he stated, underscoring the significant financial relief.
A survey of major markets across Nigeria corroborates these personal accounts, indicating a tangible decline in the prices of key food staples. For example, the average price of a 50kg bag of foreign parboiled rice has fallen dramatically from N120,000 to N54,500, representing a 54.5 percent decrease. Local parboiled rice also saw a substantial drop.
While some items like frozen chicken have seen minor price increases, many essential goods have become more affordable. A 25-liter container of vegetable oil now sells for N70,000, down from N80,000 last year, a 12.5 percent reduction. Onions have also seen a notable price decrease of 17.8 percent.
The preparation of popular festive dishes is also becoming more economical. An analysis suggests that preparing jollof rice, a staple on many Nigerian Christmas menus, will cost approximately 20 percent less this year compared to the previous year. This decline in food costs is bringing much-needed respite, especially for rice, a staple that is now selling below the minimum wage.
The renewed affordability is enabling Nigerians to not only prepare festive meals but also to purchase gifts and travel to see loved ones, restoring a sense of normalcy and celebration after a challenging period. This economic shift is allowing families to reconnect and partake in traditional festivities, a significant development for millions across the nation.
This easing of inflationary pressures is a crucial development as the country heads into the peak of the holiday season. The ability to once again participate fully in these cultural and familial gatherings signifies a positive turn in the economic fortunes of many Nigerian households.
Keywords: Nigeria inflation, Christmas spending, food prices Nigeria, economic reforms Nigeria, Tinubu policies, festive season, household income, cost of living Nigeria